No to be confused with the poser snake oils like emu oil.
To be clear, I'm rarely against any one treatment or method, especially if the side effects are minimal. If you have found some item or method that sounds suspect to me but has proven beneficial, who am I to tell you to stop? What I'm against is all the weaseling and pandering and clearly false promises in the healthcare and wellness communities.
First off, the name. To me the word "physical" implies some type of active involvement where the patient (er, customer) actually has to move or, ya know, do something on their end. But there is not one hint of this. The entire site speaks "it is up to us to fix you and unlike everybody else, we can."
Most of the site is clearly written to please a Google bot far above an actual person. Which is fine, but let's not pretend this is medical information. For example;
|BANDS AROUND THE WAIST|
seem to be an enduring gimmick.